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Celebrities and Sportsmen Among Bookmakers' Ambassadors 2023

28.07.2023 - Many bookmakers in Nigeria compete for punters by offering them more bonuses, or providing a better service, or allowing them to use SMS, USSD, and other types of betting. Any of the legal methods count as engaging more betting fans in their nets. However, one of the best ways to attract players’ attention is to invite an ambassador who will be the new face of the bookie for the next year.

Who Is an Ambassador?

It is a person of many honors who can present a company, in our case, an online betting platform, explain all about it, underline its strong sides, and advertise new promotions. An ambassador for an online bookmaker is usually a celebrity with similar values and stimulates punters for a successful betting session. If you wish to know more about the industry, check the Betting Africa website.

Any eminent sportsman, singer, and even actor has a chance to become an ambassador. Everything depends on the image and values of a particular company and person. Players can learn all the latest news and trends from the company’s ambassador.  Let’s see who appeared in this position in 2023.

Top Betting Brands in Nigeria

Nigeria has many legitimate online bookmakers who provide their services in the country. All of them are available for free and operate in a non-stop regime. You can bet on world-famous portals and local websites with licenses. Each of them offers multiple sports and many major international sporting events. 

The number of bookmakers in Nigeria is quite impressive. However, experts urge newbies to stick to well-known brands. And here are the best choices:

  • 1xBet

  • Bet9ja

  • BetKing

  • Merrybet

The values of each bookmaker are presented by their ambassadors. You can find all the names of 2023 further in the text. Each brand chooses wisely so local Nigerian punters will be impressed and flock to bet via a particular betting website.

Davido & 1xBet Nigeria

1xBet is a world-leading bookmaker with a positive reputation and many celebrity ambassadors, one of whom is Davido. This super crazy popular Nigerian singer has many achievements. David Adeleke, real name Davido, has been presenting 1xBet bookmaker since 2021. He even hosts a 1xBet Davido Dream Football Show that helps young talents to get into the world of big sports. 

Nigerian Footballer Victor Ikpeba & Bet9ja

Each of the Nigerian online bookies has more than just one ambassador. If a company operates abroad, it collaborates with other celebrities to introduce the brand on the world stage. In Nigeria, one of the brand faces is the famous footballer Viktor Ikpeba. He is a real live legend of international recognition. His voice is quite influential and attracts many punters thanks to his skills and knowledge.

Actors Broda Shaggi and Tobi Bakre & BetKing

What can be better than one ambassador for a prominent betting company? Two new ambassadors are working together to represent a brand. And BetKing thought the same. Actually, their celebrity team includes several famous faces, and actors Shaggi and Bakre were their new brilliant additions. Both ambassadors were welcomed to join the team by the current member Jay-Jay Okocha.

Singer Peter Okoye & MerryBet

MerryBet is another online bookmaker that provides sports betting services. The company managed to make its ambassador one of the most popular singers - Peter Okoye. He is an R’n’B singer and former participant of the PSquare group. Now he is motivating MerryBet punters for bigger challenges.

Final Thoughts

Each year many Nigerian bookmakers change or supplement their ambassador lines. It happens because they help to raise brand awareness and tell bettors how great it is to join their portals. So far, there have been no negative cases of such cooperation. Ambassadors can speak the players' language, clarifying some information about the company’s policy, the latest bonus offers, and much other stuff. Choose who is your favorite and join the bookie’s platform.